WHICHBOOKIE TO PARTNER THREE ARENA RACING COMPANY TRACKS AS PART OF NEW SPONSORSHIP DEAL
Arena Racing Company (“ARC”) is delighted to announce a brand-new partnership with online partner whichbookie.co.uk, the UK’s independent bookmaker and betting offer review site, across six fixtures during 2021 at three of the 16-strong racecourse group’s tracks.
Established in 2013, whichbookie.co.uk aims to provide honest independent reviews of UK bookmakers and betting offers. With extensive knowledge of the betting industry, the WhichBookie team look to provide racegoers and punters with the latest information and guidance to help ensure they find the best value and make the most from their betting.
Beginning at Brighton Racecourse’s fixture on Friday 28th May 2021, the new partnership sees WhichBookie as the title sponsor at two fixtures apiece at Brighton, Fontwell Park and Lingfield Park Resort from May until October.
David Archer, Managing Director of WhichBookie, said, “I’m looking forward to working with ARC and seeing the benefits that partnering with horseracing can offer for brand awareness and driving website traffic. I’m pleased to be able to put our name to six ARC fixtures in 2021 and hope ARC customers benefit from our in depth bookmaker reviews, betting information, racing tips and individual sports betting guides."
For more information, please visit www.arenaracingcompany.co.uk.